Sustainable Native Irish BEEF
The Irish Moiled breed was brought from the point of extinction in the 1970s caused by the introduction of more specialised beef breeds, bred for bulk and speed of growth with little attention to flavour. The mighty little Moilie has clawed its way back into favour with its buttery traditional beef flavour, quality of marbling and its ability to thrive on poor pastures making it a truly sustainable breed.
THE MOILIE BEEF GROUP
The Irish Moilie Beef Group was established in 2023 by several Irish Moiled Cattle Society members. The main coordinator Brian O’Kane of the Ravelglen Herd has been working on establishing an Irish Moilie Beef scheme since 2019. Brian has been supported by David Scott of the Moyletra Herd, Robert Boyle from the Beechmount Herd, Rachel Armour from the Beagh Herd, Declan O’Kane from the Rathcarn Herd and Rachael Garrett from the Sommerville Herd, in setting up this group. The main aim of the group is to promote Irish Moilie Beef and help secure the future of this spectacularly beautiful native breed of cattle that has survived for centuries.
Membership of the Irish Moilie Beef Group provides entry into the Irish Moilie Beef Scheme. This ensures a Certified Supply Chain for Irish Moilie Beef from Breeders, Finishers, Butchers, Farm to Fork Beef Boxes right through to Wholesalers and Restaurants across the UK and Ireland.
Regardless of your scale of supply, as a member of the Group you have a support network and a unique selling point to help promote a fantastic local quality product, which is highly sought after by the consumer.
The Agri-Food Co-operation Scheme is funded by the European Agricultural Fund for Rural Development (EAFRD) and the Department of Agriculture, Environment and Rural Affairs. Further information on the programme is available at Countryside Services.